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Avon To Receive Approval Under Cruelty-Free International Leaping Bunny Program

Avon Care and Anew are among the brand's first products to meet the criteria.

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By: Lianna Albrizio

Associate Editor

Global Beauty Brand Avon has partnered with Cruelty Free International to work toward Leaping Bunny certification.   Becoming Leaping Bunny approved underlines Avon’s 30-year commitment to animal welfare. The first of Avon’s ranges to receive Leaping Bunny approval are fragrance, Avon Care and Anew, with all other Avon product ranges due to obtain approval within 12 months.   To obtain approval, Avon’s entire supply chain has been rigorously audited to ensure compliance with Leap...

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